The four most widely used platforms are:
- Social
- Video
- Web
When building a marketing campaign for each of these platforms, there are three objectives that you want to focus on:
- expanding your reach
- building brand awareness
- driving traffic to your business
What should you be doing to accomplish this?
- Connect with your community on another level through personalization and unique stories
- Find a presence at events and in communities where your target market is
- Find an opportunity to have your product or service, used, promoted or sold
- Be a part of a behind the scenes interactive experience
- Find an opportunity to connect, interact and partner with influencers, professionals and other like-minded businesses
Want to learn how to put these tips into action?
Click the link below to watch Lindsay Dent, the Founder of Pink Crown Creative share in more detail how you can crush your marketing goals through print, social, video and web during a snippet from a recent speaking engagement Lindsay presented at during I Like Her Style Vancouver's Wine & Mingle on April 25th, 2019 at the Little White House in Fort Langley.
https://www.youtube.com/watch?v=9cLtvuB2arI
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